The grom
The grom
The Grom Kids Handboard is a soft foam handboard designed specifically for young wave riders, providing a fun and safe way to experience bodysurfing. Developed to expand our product line and appeal to a younger demographic, it offers an exciting alternative for kids and parents looking to enjoy the ocean in a playful, approachable way.
Client
Slyde Handboards
Year
2018
Category
Product
Research
The challenge was to create a fun and safer option for kids to ride waves while ensuring durability and ease of use. To achieve this, we needed to find a manufacturer specializing in softboard technology. We partnered with Playmaker, whose expertise in mold development and manufacturing processes enabled us to bring this innovative product to life.
Watch below 👇
Research
Research
The challenge was to create a fun and safer option for kids to ride waves while ensuring durability and ease of use. To achieve this, we needed to find a manufacturer specializing in softboard technology. We partnered with Playmaker, whose expertise in mold development and manufacturing processes enabled us to bring this innovative product to life.
Watch below 👇
The challenge was to create a fun and safer option for kids to ride waves while ensuring durability and ease of use. To achieve this, we needed to find a manufacturer specializing in softboard technology. We partnered with Playmaker, whose expertise in mold development and manufacturing processes enabled us to bring this innovative product to life.
Watch below 👇
Design
Design
The design process focused on creating a playful and approachable shape with vibrant, exciting color variations that appeal to kids and parents alike. We crafted a fun name, “The Grom,” and designed eye-catching packaging to stand out on retail shelves. Every detail, from the shape to the colors, was chosen to inspire fun and adventure in the ocean.
The design process focused on creating a playful and approachable shape with vibrant, exciting color variations that appeal to kids and parents alike. We crafted a fun name, “The Grom,” and designed eye-catching packaging to stand out on retail shelves. Every detail, from the shape to the colors, was chosen to inspire fun and adventure in the ocean.
Design
The design process focused on creating a playful and approachable shape with vibrant, exciting color variations that appeal to kids and parents alike. We crafted a fun name, “The Grom,” and designed eye-catching packaging to stand out on retail shelves. Every detail, from the shape to the colors, was chosen to inspire fun and adventure in the ocean.
Development
Development
The development phase involved countless sketches, foam models, and a highly technical 3D model that was turned into a mold. By collaborating closely with our factory partners, we perfected the manufacturing process, enabling production of up to 200 boards per day. This efficient production capacity ensured we could meet growing demand without compromising on quality.
The development phase involved countless sketches, foam models, and a highly technical 3D model that was turned into a mold. By collaborating closely with our factory partners, we perfected the manufacturing process, enabling production of up to 200 boards per day. This efficient production capacity ensured we could meet growing demand without compromising on quality.
Development
The development phase involved countless sketches, foam models, and a highly technical 3D model that was turned into a mold. By collaborating closely with our factory partners, we perfected the manufacturing process, enabling production of up to 200 boards per day. This efficient production capacity ensured we could meet growing demand without compromising on quality.
Concept
Concept
The Grom Kids Handboard became our best-selling product, drawing the attention of major retailers like Dick’s Sporting Goods. Its success not only expanded our product line but also solidified our brand's presence in the youth market, proving that innovative design and strategic manufacturing can create a hit in the competitive surf industry.
The Grom Kids Handboard became our best-selling product, drawing the attention of major retailers like Dick’s Sporting Goods. Its success not only expanded our product line but also solidified our brand's presence in the youth market, proving that innovative design and strategic manufacturing can create a hit in the competitive surf industry.
Concept
The Grom Kids Handboard became our best-selling product, drawing the attention of major retailers like Dick’s Sporting Goods. Its success not only expanded our product line but also solidified our brand's presence in the youth market, proving that innovative design and strategic manufacturing can create a hit in the competitive surf industry.
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©2024 Steve Watts
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©2024 Steve Watts
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